Jul 26, 20212 minHow To use Facebook Pixel & Google Analytics to target customers at their different journey stages.Let us understand the customer journey before we jump onto how we can effectively use analytics with it. What is a Customer Journey? In...
Jul 19, 20212 minUsing Facebook pixels effectively: how do I do it?As with Google Analytics, the Facebook pixel tracks website visits and activities of users who visit your site via Facebook Ads.